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Award Criteria

Nomination Deadline: Nominations are accepted year-round.

Bill Daniels Being a Difference Award Criteria
Nominees will be considered based on the following criteria:

  • Leads a successful business, organization or institution without compromising integrity for profit.
  • Openly demonstrates an active commitment to ethical business principles.
  • Promotes ethical behavior amongst peers and other stakeholders.
  • Exemplifies the Daniels Fund Ethics Initiative Principles as stated below:
    • Integrity: Acts with honesty in all situations
    • Trust: Builds trust in all stakeholder relationships
    • Accountability: Accepts responsibility for all decisions
    • Transparency: Maintains open and truthful communications
    • Fairness: Engages in fair competition and creates equitable and just relationships
    • Respect: Honors the rights, freedoms, views, and property of others
    • Rule of Law: Complies with the spirit and intent of laws and regulations
    • Viability: Creates long-term value for all relevant stakeholders

Nomination Questions

To nominate an individual, access the online nomination form and describe the nominee’s commitment to practicing high standards of ethical, business leadership:

  1. Share a brief story that demonstrates the nominee’s commitment to ethical leadership in business.
  2. As a business leader, how is the nominee continually Being a Difference in the lives of others?
  3. Bill Daniels Being a Difference Award recipients exemplify eight ethical business principles (Daniels Fund Ethics Initiative Principles: integrity, trust, accountability, transparency, fairness, respect, rule of law, and viability). Rate your nominee from 1-5 (defined on the form) on each of these areas.
  4. Select four of the ethics principles, and explain how the nominee excels in each you select (Up to 100 words will be allotted on the form).
  5. Share any additional comments you believe may be important to the evaluation of this nominee.


For more information about the Bill Daniels Being a Difference Award, please email: [email protected]