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How Leaders Build Trust

Publication: Fast Company
Published: August 7, 2012
Author: Andy Atkins

Companies with high levels of trust enjoy higher stock prices, improved profits, and better retention of key employees. Here’s what trustworthy companies do to strengthen ties.

Trust me. When’s the last time you actually believed those words on the job? If your answer is a long time ago, you’re not alone. In fact, many people instinctively recoil from those two words–especially when uttered by business leaders or professional colleagues.

A sign of the times, perhaps, but there’s a ray of hope–good news, in fact, for leaders looking to make quick progress in building trust in their organizations.

First, I’ll share some perspective on the challenge leaders face regarding trust.

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How Leaders Build Trust